We Are Half Digital, Half Physical

We’ve been augmenting reality over the last 5 years blending virtual reality with real life, extending the users experience so they can seamlessly blend CG generated ideas into the real world and in real time creating a more spontaneous experience not like video or gaming but by a hybrid with more layers of interactive information but are still able to distinguish between the two.  Our heritage in creating CG generated content across a number of industries and mediums has led us to find new ways to communicate this information in more informative platforms, working with industry leading hardware and software providers such as, Oculus Rift, HTC Vive, Microsoft Holo-lens, Samsung Gear, Google Daydream, Unreal Engine, Unity and Magic leap technologies to create mind blowing experiences.


VR/AR mixed media is a departure from anything you have previously created. We spend a lot of time working in the initial idea’s stage testing your idea in our ‘360 think tank’ production meeting. We will then embark on a period of what we call ‘discovery’ where we carefully look into how we can physically implement that immersive idea and what tech we need to employ.


We cover the complete spectrum of creative, technical and production services which are needed to create Augmented Reality into a published APP as this type of content is more focused on interaction and adding layers of information to communicate a product, function or service.  Out team of artists, technicians and UI designers are on hand to work closely with you.


You can have killer immersive content but that’s not enough, VR/AR/Mixed media are all completely reliant on tech and this is why we work with you to secure the correct kit that you need to completely immerse your audience.  We have teams of designers and technicians from all areas which are on hand to help with the physical installation should you require this

What we do

We offer the complete augmented reality (AR) production service from initial concept design, consultancy and discovery where we will work with you to establish and advise on the whole experience continuing through the complete production to final delivery and hardware supply if required.

Imaginar’s unique setup mean that you can keep your whole production under one roof and be guaranteed to be working with the very best most talented people in their field to bring your idea to reality. Our team is made up of producers, artists, creatives, animators, developers, programmers, imagineer’s and technicians who are on hand to help you every step of the way as working in AR can be a daunting prospect as there are many things to consider and skills to bring together to achieve a successful production.

For more information on how we work or if you would like to discuss a project with us please don’t hesitate to contact us on +44(0)207 0429994


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