IMAGINAR

CGI Images and CGI Animation for Products, Brands and Campaigns

We create photoreal CGI images and high end CGI animation — combining technical precision with commercial focus to help brands and agencies launch, explain and scale visual content.

Senior Led CGI Studio • Trusted By Global Brands Since 2007 • UK Based

Trusted by leading brands and agencies

WELCOME TO IMAGINAR

CGI Expertise, Applied With Purpose

Imaginar is a specialist CGI studio focused on creating high quality CGI images and CGI animation. Our work is built around realism, accuracy and visual control — applying strong aesthetic judgment alongside deep technical understanding.
We work from CAD, technical data and reference material to produce imagery and animation that can be used long before products exist — helping teams launch earlier, communicate more clearly and stay visually consistent across campaigns, ecommerce and global rollouts.
 
CGI Images • CGI Animation • CAD Accurate Workflows • Built For Brands and Agencies

Core CGI capabilities

CGI Images

Photoreal still imagery created using advanced CGI techniques — from product renders and technical visuals to campaign imagery and environments.
• Precise lighting, materials and finish
• Built from CAD or reference
• Suitable for ecommerce, advertising and print

CGI Animation

High‑quality CGI animation designed to explain, elevate and engage — from product features and exploded views to cinematic visual stories.

  • Feature demos, cutaways & assemblies
  • Cinematic motion & pacing
  • Digital, broadcast and experiential formats

Product Visualisation

Applying CGI to product visualisation

Our CGI imagery and animation expertise is most often applied through product visualisation — translating complex products into clear, accurate and compelling visuals that work across ecommerce, marketing and communication.
This approach allows teams to replace or augment photography and live action with flexible CGI workflows that scale efficiently as products, ranges and markets grow.

Product Visualisation Services

3D Animation Football Boot

CGI Product Images

Photoreal product images for ecommerce, campaigns and range visualisation — built for accuracy, consistency and scale.
 

Product Animation

CGI animation focused on demonstrating features, construction and benefits clearly.
3D Liquid Animation Sexton Whiskey

CGI Campaign and Key Visuals

High impact CGI imagery used where photography is limiting or impractical.

Technical & Exploded Visualisation

Precise internal views and assemblies built directly from CAD and engineering data.

INDUSTRY EXPERTISE

Working across all Industries

We apply CGI images and CGI animation across a wide range of industries — adapting the approach to fit real world requirements, not applying a single visual style everywhere.

Beauty and Skincare

Product imagery, liquids and materials with precision control
 

Consumer Electronics and Tech

CAD accurate product visualisation and explanatory animation

FMCG / Food and Beverage

Scalable CGI for fast moving products and multiple variants

Retail and E commerce

Consistent, conversion focused visuals and animations across large SKU ranges

Medical Devices and Healthcare

Accurate, responsible visualisation for complex pharmaceutical products

Automotive and Mobility

High Quality CGI for vehicles, components and systems
 

Industrial and Engineering

Technical CGI images and animation to explain complex functionality and processes

Luxury Goods

High end CGI crafted with attention to detail and finishes.

Architecture and Real Estate

Architectural CGI and animation forinterior and exterior environments

Entertainment and Media

CGI imagery and animation for promotion and storytelling

Featured Work

A controlled CGI production pipeline

1

Scoping, Briefing and assets (CAD, refs, context)

2

Look and realism development

3

CGI image and animation production

4

Review and refinement

5

Delivery and scaling

Senior led delivery with clear milestones and version control.

Frequently asked questions

Imaginar specialises in high end CGI images, CGI animation and Motion Graphics.
We use these core capabilities to visualise products, systems and environments clearly and accurately across campaigns, ecommerce, launches and technical communication.

Both.

We work directly with brand teams and also support creative and production agencies.
Our role adapts to the project — from visible creative partner to behind‑the‑scenes CGI support.

Yes. Many projects begin before physical production exists.

We regularly work from CAD files, technical data, packaging artwork or references to create CGI images and animation early — supporting pre‑launch marketing, planning, and internal sign‑off.

No, CGI is often used when photography or live action filming is not possible because the product or environment doesn’t currently exist. We regularly work from CAD files, technical data, packaging artwork or references to create CGI images and animation early — supporting pre‑launch marketing, planning, and internal sign‑off.

There are often occasions when we combine CGI with photography or live action filming when the product environment already exists but the project requires the creation of an impossible special effect that cannot be easily recreated using photography or live action filming.

When produced correctly, our CGI images and animations are indistinguishable from the real world — and sometimes more precise.
Realism comes from accurate data, material understanding, lighting control and attention to detail with expert application.

We encourage you to be as involved as realistically possible, supported by our experienced team who have delivered 1000’s of projects across every type of industry and Format. They can guide you during the project on best practices if you are new to working in CGI.

Some clients provide CAD files and clear objectives; others come to us early with loose ideas or constraints. We adapt the process accordingly and guide what’s needed at each stage.

Timelines depend on scope and complexity.

Small CGI image sets may take a few weeks, while larger animation or multi‑product projects take longer. Once we understand the context, we’ll give a clear timeline up front.

Most projects begin with a short conversation rather than a detailed quotation request.
We review your goals, materials and intended use, then recommend the most appropriate CGI approach before defining scope or cost.

Have a question that isn’t answered here?  We’re happy to talk through requirements before anything is defined.

Let’s talk about your visuals

Whether you need high end CGI imagery, detailed CGI animation or scalable product visualisation, we’ll recommend the right approach for your goals.

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GET IN TOUCH

If you have an upcoming project you would like to discuss, we would love to hear from you. Send us a message or book a call.

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